As 2024 winds down, I’ve been thinking about how much life can fit into a year. It’s not just the workouts or the races—or even the PRs, though we’ve had plenty of those!

 

But it’s the quiet, in-between moments that linger. The mornings when you don’t feel like lacing up but you do it anyway.

 

The b range runs where everything feels a little lighter. The way running reminds us that effort isn’t always linear, but it’s always worth it.

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For BURS, 2024 has been about more than just workout completion, medals or PR's. It has been about showing up for the process—for ourselves and for each other.

 

We have witnessed incredible things: athletes crossing finish lines in Boston, London, Grandmas, Chicago, Berlin, New York, etc..  healthy and hitting times they didn’t think possible.

 

But more importantly, we saw something harder to measure:

real resilience in the face of setbacks, joy in shared moments, and the kind of determination that doesn’t show up on a race clock.

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And for me to be honest, it’s pretty humbling to think that I get to be part of this.

 

Coaching isn’t about having all the answers—it’s about listening, adapting, and sometimes just reminding someone they’re capable of more than they think.

 

Watching our athletes grow—not just as runners but as people—makes the early mornings and long days feel like a real privilege.

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This year also marked milestones for BURS itself. Milestones that felt like more than just steps forward—they felt like a shift. We hosted our first-ever training camp in Boulder, where a group of athletes came together not just to train, but to connect and learn in ways that went beyond just running.

 

We launched our strength training app, EDGE, giving runners a way to build power and not just endurance. The Propel Program took off too, creating opportunities for athletes to dream bigger and train with purpose.

 

And perhaps most humbling, we expanded our reach—BURS now has athletes on every continent, which still feels a little surreal to say.

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But none of this would have been possible without every single athlete who has put their trust in BURS. You’re the heart of what we do, and your dedication, grit, and belief in the process inspire us every day.

 

Thank you for letting us be part of your running life and for making this year one to remember.​

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As we look to 2025, I’m not thinking about how we can be bigger but how we can be better.

 

How we can deepen this sense of connection and purpose that keeps us moving forward. Because at the end of the day—or year—it’s not about just completing marathons. It’s about who we’re becoming on the way there.

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So, thank you.

 

To our athletes, for trusting us with your dreams.

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To our coaches and collaborators for challenging me everyday.

 

 And to anyone who’s been part of this journey, whether you’ve run alongside us or just stopped by to say hello. You’ve made this year unforgettable.

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Here’s to more b range runs, more workouts, more long runs, and more moments that remind us why we started.

 

Onwards!

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Luis